Business of Games: 2025 prediction
Predictions and trends to bet in 2025, 299#
Hey Friends, Greetings from Bangalore 💗
Wish you a great new year 2025 🎉
Here are some predictions that I forecast, we will revisit them in 2025 Jan and reflect.
Epic’s IPO Watch: Epic Games might finally hit the stock market with an IPO by late 2025.
Everything-in-a-Game, Everything-as-a-Platform:
Games will house games.
Casual titles will embed trending hyper/hybrid-casual games as mini-games.
Clash Royale could integrate Clash Mini, signaling the evolution of legacy games into platforms akin to Roblox.
Expect more crossover experiments.
The Anime Boom: Anime-themed games are poised to surge in the US and India. Cultural resonance and visually captivating art styles will drive their popularity even further.
AI Everywhere: The acceleration of AI will redefine:
Creative production and optimization
UA Campaigns: AI-driven ideation and performance testing for marketing creatives will become a norm.
The bottom line is efficiency will skyrocket; so will the competition.
UGC Vanity is the Future: UGC is evolving into a status symbol within games. Skins, badges, and player-made content won’t just be cosmetic—they’ll be coveted.
Hybrid Monetization is Winning: Ad-heavy games are seeing their sunset. Hybrid models blending IAPs and fewer ads are gaining ground.
Remove Ads IAPs are more popular than ever, leaving ad inventory thinner while players stay happier.
The AAA Studio Race: Even Indian studios are jumping into the AAA fray, chasing the holy grail of premium experiences.
But with soaring UA costs, will the ROI match the ambition? Only time will tell.
The Metaverse Myth: Still waiting for the Metaverse to “go mainstream”? Keep waiting. Maybe leave a bookmark for 2030. 😄
UA in a Post-TikTok World: TikTok ban in US mean heavier reliance on Instagram for UA campaigns. Expect increased costs and a crowded ad space.
Alternate Store Drama Continues: The clash between app stores and developers over fees and control isn’t cooling off anytime soon.
Transmedia Triumphs: From Mortal Kombat sequels to the Minecraft movie, the convergence of games and Hollywood is only gaining momentum.
Decline in Game Investments: VCs are pouring money into AI, leaving game funding in a lull. This slowdown might last longer than studios hope.
Apple Vision Pro — A Tough Sell: As much as we love innovation, Apple Vision Pro’s prospects look dim. Is the market even ready for this?
LiveOps Takes the Spotlight: Studios are doubling down on live operations, squeezing every drop of revenue and engagement from existing titles instead of risking new IPs.
For Indians
USD will hit 90 INR
Dont expect any tax relief from govt for games — you can be a game of skill/luck/kids game it doesn’t matter.
These are just the highlights of what I believe will define 2025 in gaming. Let me know your thoughts—what trends are you betting on? 🚀
tCARe, CARtic P
/ iCartic.com