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Business of games: Decoding Shooter vs Strategy vs RPG genre
CPI, D7 ROAS, sub-genre breakdown of Shooter vs Strategy vs RPG
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Decoding Shooter, Strategy, and RPG Genres.
CPI and D7 ROAS chart: The data reveals that shooters boast the highest CPI at $7.47, followed by strategy games at $2.77, and RPGs at a significantly lower $0.60. In terms of D7ROAS, strategy games take the lead with 6%, followed closely by shooters at 5.4%, while RPGs trail behind at 1.7%.
Breakdown of the sub-genres that make up these main genres:
Tower Defense RPG
Build & Battle
Seven out of the top 10 mid-core games fall under the strategy category, four-X strategy, and build & battle games leading the pack.
Genshin Impact shines as the top RPG game among the highest-grossing mid-core titles.
Call of Duty: Mobile and PUBG Mobile take the lead in the shooter genre.
Cartic P, iCartic.com
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