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Business of Games - retention benchmark by platform

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Business of Games - retention benchmark by platform

Enlisting the retention benchmark by the platform for the top2%, top 25%, and median of all games

Cartic P, @iCartic
Oct 28, 2022
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Business of Games - retention benchmark by platform

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Hey Friends, Greetings from Bangalore 💗

Enlisting the retention benchmark by the platform for the top2%, top 25%, and median of all games:

Top 2% of games, iOS vs Android 

  1. D1 51% (iOS) vs 42% (Droid)

  2. D7 22% vs 16%

Top 25% of games, iOS vs Android

  1. D1 33% vs 26%

  2. D7 9% vs 5%

Median of all games iOS vs Android

  1. D1 25% vs 19%%

  2. D7 6% vs 3%

>> Cartic P, @iCartic

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