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Console dilemma: Build for India — or build for the world?

Build for India VS build for the world debate: Console is quietly becoming “premium-only.”

Hey Friends, Greetings from Orlando 💗

Look at the U.S.:
53% of console hardware buyers earn $100K+
(40% in 2022)

Prices also climbed:
$373 → $446

That’s not just inflation
That’s buyer concentration

Consoles aren’t luxury…
…but they’re no longer casual buys

Now the India lens:
U.S. console = premium gadget
India console = luxury electronics

So when prices rise…
India doesn’t “shift upward”

India shrinks
And if you’re an indie?
Your audience was niche
Now it becomes super niche

Plus devkit + compliance friction makes “console-first” even harder

So here’s the practical playbook:
PC-first global → build traction
Prove retention + monetization
Port to console later → harvest upside

Console-only from day 1?
That’s a high-risk bet on a narrow funnel

tCARe, Cartic P
/ iCartic.com

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